Our Story

We are Ibrahim and Afsana, the founders of Supported Living Property Group, bringing together complementary expertise across operations, strategy, and service delivery within the supported living sector.

We entered the social housing and care sector with the aim of building something structured, responsible, and sustainable. Through operating within regulated environments, we quickly realised the gap between perception and reality.

We began our journey in property, initially developing and scaling a serviced accommodation portfolio, before making a strategic transition into supported living. What we learned quickly is that this sector cannot be approached like traditional property or investment models.

Operating in a space with limited accessible guidance at the time, we established our own unique frameworks through direct experience and built a clear understanding of what is required to deliver services that are not only compliant, sustainable, but consistently deliver to a high standard.

Today, we work with individuals and organisations seeking to enter or strengthen their position within supported living and social housing and offering guidance grounded in practical experience, operational insight, with a commitment to raising standards across the sector.

Our focus is clear: to support the delivery of responsible, high-quality services that create lasting value for the people we support and stakeholders.

Our Experience Includes

Building and operating within regulated sectors

Managing compliance and delivery

Developing operational systems

Leading teams in high-responsibility environments

Our experience is based on real delivery, not theoretical models or second-hand information.

Why This Exists

Most advice in this space focuses on opportunity, while overlooking responsibility.

We created this to provide:

  • Business structure and setup
  • Operational challenges and decision-making
  • Compliance and regulatory considerations
  • Staffing and delivery models
  • Scaling and long-term strategy

Our Philosophy

Responsibility over shortcuts

Structure over speed

Long-term thinking over quick wins

Build It Properly From the Start

Entering this sector without the right structure creates risk — both operationally and in terms of outcomes. 
Our aim is to help you approach it with clarity, responsibility, and a long-term mindset.